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Tinted Serum, Hair Loss Foam and Green Concealer Top Consumer Searches

New Spate report shows beauty consumers are seeking specific makeup, skincare and haircare products for the season.

This month, tinted serum is the ideal product for beauty consumers who want both serum and base makeup in one product. Also, shoppers in both mass and retail are looking to improve hair growth and cover imperfections with green concealer.   According to recent data from Spate, on average, there are 18.4K searches every month in the US for Tinted Serum, which is medium volume relative to other skincare products. It’s grown +318.1% in searches since last year with L’Oréal Paris as the main marke...

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